Motivating people to be creative
- The three requirements for creativity in a team are expertise, creative thinking skills and motivation.
- Motivation can be significantly affected by even subtle changes in an organisation environment. The mangerial practices that positively influence creativity include: challenge; freedom; resources; work-group features; supervisory encouragement; and organisational support.
Study based on 22 years of previous research by the author, including PhD thesis.
Amabile, Teresa M, 1998. How to Kill Creativity. Harvard Business Review, 76-87.